Case Study
Bringing the stories of Thames Chase Community Forest to life
A cohesive wayfinding scheme that blends clear navigation with the rich heritage and identity of the iconic Brooklands landscape.
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Stories & More
What’s happening
Insights, ideas and stories about Fitzpatrick Woolmer and from the world of experience signage.
Feature
Supporting communities, one sign at a time
Some projects leave a lasting impression and our recent sign installation in Whitstable, Kent, is one that will stay with us for years to come.
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Case Study
Brooklands wayfinding scheme
A cohesive wayfinding scheme that blends clear navigation with the rich heritage and identity of the iconic Brooklands landscape.
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Feature
Heads-up viewing for maps: Why it’s time to move beyond north-up thinking
Find out why heads-up mapping creates a more intuitive wayfinding experience by aligning maps with the direction visitors are actually facing.
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Case Study
Bringing the stories of Castle Park to life
Discover how Castle Park’s interpretation and wayfinding scheme brought together heritage, nature, and storytelling to create a more engaging and immersive visitor experience.
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Feature
Keeping footpaths visible and accessible to all: Peak and Northern Footpaths Society donation
Supporting accessible outdoor spaces with 500 durable waymark discs to help keep public footpaths clear, visible and welcoming for all.
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Case Study
Transforming Kerdiffstown Park through story and interpretation
Explore how Kerdiffstown Park’s interpretation and signage scheme transformed a former landfill site into an engaging visitor experience through environmental storytelling, branding, and immersive design.
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Feature
What is the best material to use for outdoor signage?
Compare the best materials for outdoor signage and discover how the right choice can improve durability, sustainability, and long-term performance.
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Case Study
Connecting visitors with the hidden heritage of Hastings Country Park
Uncover how Hastings Country Park’s interpretation scheme brought hidden heritage, natural history, and storytelling together to create a more engaging and immersive visitor experience.
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Feature
Is oak really sustainable?
Find out why responsibly sourced oak remains one of the most sustainable and durable materials for outdoor signage, wayfinding, and interpretation projects.
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Case Study
Heritage wayfinding signage for Rochester Cathedral
Fitzpatrick Woolmer partnered with Olley Design to deliver a durable new wayfinding signage system for Rochester Cathedral, improving accessibility, navigation and the overall visitor experience.
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Feature
What does ‘experience signage’ really mean?
Understand how experience signage goes beyond simple navigation to shape atmosphere, support storytelling, and create more meaningful visitor connections with a place.
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Let’s start a
conversation
We’d love to hear from you, let’s have a conversation about what we can do to help your signage needs.